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Managing risk in an uncertain world

Written by Paul Amery on July 7, 2021

More in ACCOUNT:

  • The rise of techno-fascism October 27, 2025
  • Unseen Money 12: Keeping hackers out of your DeFi wallet July 15, 2025
  • Unseen Money 11—a bad bird on your wire May 19, 2025

In our slippery world of risk, uncertainty, change and complexity, hard and fast rules can be rare. Sometimes those rules can even be a trap, says Gerald Ashley, our guest on the latest New Money Review podcast.

Ashley, a former banker, is now an author, financial historian, public speaker and consultant, specialising in risk and decision making.

In his podcast discussion with New Money Review editor Paul Amery, he argues that we often misunderstand risks and have too narrow a view of the models we use to quantify them.

And with no perfect solutions and many ‘known unknowns’ to the problems we face, we are often influenced by context and instinctive biases rather than rational analysis, says Ashley.

In an era of pandemics, social media-driven narratives and financial instability, the topic of risk management has never been more relevant.

Listen in to the podcast to hear Ashley describe:

  • How humans assess risk
  • Dynamic versus static risks
  • The difference between risk and uncertainty
  • When risk management works well—and when it doesn’t
  • Measuring and managing risks
  • Which industries have done best in addressing risks
  • Market crash cycles and traders’ collective memory
  • The power of the ‘dominant story’ in financial markets
  • The dangers of leverage
  • Journeys and destinations
  • The importance of planning

Gerald Ashley’s interviews with key figures from the City of London during the 1970s and 1980s are available at the website of the Centre for Financial History, run by Darwin College, Cambridge University.

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Click here for a full list of episodes of the New Money Review podcast: the future of money in 30 minutes

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